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Category Archives: fundraising
Does your solution align with the problem?
When making the case for your organization’s work, it’s important that you can clearly and convincingly articulate the problem. In my experience, most organizations can paint a vivid picture of what’s wrong (though some struggle to talk about why it matters) but … Continue reading
Posted in case for support, communications, fundraising, messaging, rationale, strategy, theory of change
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Why should I support you?
Time and time again I encounter organizations who cannot articulate their unique value. They can talk at length about the work they do and why it’s important, but they don’t have a solid argument for why their work deserves support … Continue reading
Posted in case for support, communications, fundraising, messaging, strategy
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Do you know your competition?
No person is an island, and neither is an organization. All organizations exist within an ecosystem of other actors who are working on the same issue. Organizations are often familiar with their partners – those they work with who help … Continue reading