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Category Archives: theory of change
Does your solution align with the problem?
When making the case for your organization’s work, it’s important that you can clearly and convincingly articulate the problem. In my experience, most organizations can paint a vivid picture of what’s wrong (though some struggle to talk about why it matters) but … Continue reading
Posted in case for support, communications, fundraising, messaging, rationale, strategy, theory of change
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Do you know your competition?
No person is an island, and neither is an organization. All organizations exist within an ecosystem of other actors who are working on the same issue. Organizations are often familiar with their partners – those they work with who help … Continue reading
How to define your organization’s unique value
In my last post, I discussed how a theory of change can help your organization to focus its mission. This is the result of better defining your organization’s unique niche within the system in which it operates. But how do we … Continue reading
Posted in case for support, communications, fundraising, messaging, planning, rationale, theory of change
Tagged communications, marketing, messaging, nonprofit, planning, social change, theory of change
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